Unless you′ve been in hiding, you can′t have helped but notice that the mobile channel is growing. In fact it′s not just growing, more spiralling. Every small and medium sized business needs to recognise this and adjust their marketing strategy to accommodate mobile web access. We′ve all probably seem various sets of statistics that demonstrate that mobile internet is...

Perhaps the biggest challenge facing any mobile website designer is to design a mobile website that gets its message across loud and clear to the target audience. It′s all well and good designing a mobile website that looks great, but if it doesn′t resonate with the audience it′s aimed at, then...

Is your business stuck in a rut? Are you still clinging on to the idea that your main website is what will bring in the business? Can you not see the point in having a specific mobile website, or tapping into the social media revolution? If the answer to these questions is affirmative, then you could be missing out on a sizeable chunk of business.